Bipasha Basu, Emraan Hashmi and Esha Gupta storm the BO with the horror flick

Vishesh Films has managed to deliver another hit with a relatively decent star cast, but a strong story and word of mouth publicity. With healthy box office collections, which are bigger than most movies released this year, Raaz 3 has come out as a clear winner.

Raaz 3 earned Rs 58 lakh for the paid previews on Thursday night, Rs 10.47 crores on Friday, Rs 11.10 crores on Saturday and Rs. 14.35 crores on Sunday – taking the total collections to Rs 36.5 crores in its opening weekend.

The horror movie based on the taboo subject of black magic has come out as Vishesh Film’s biggest opening ever – bigger than Murder 2 (36.5 crore) and Jannat 2 (35.55 crore). And with strong occupancy rates of more than 50 percent on both 3D and 2D screens, the film looks set to reach the Rs 50 crore mark!